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          Jung, T ORCID: https://orcid.org/0000-0002-8594-6641, Koghut, M 
ORCID: https://orcid.org/0000-0002-6837-7969, Lee, E and Kwon, O
        
    
    
  
(2025)
Artificial creativity in luxury advertising: How trust and perceived humanness drive consumer response to AI-generated content.
    Journal of Retailing and Consumer Services, 87.
    
     ISSN 0969-6989
  
  
    
        
 
      
          Bae, Sujin, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Cho, Justin and Kwon, Oh
        
    
    
  
(2025)
Effects of meta-human characteristics on user acceptance: from the perspective of Uncanny Valley theory.
    Behaviour and Information Technology, 44 (4).
     pp. 731-748.
     ISSN 0144-929X
  
  
    
        
 
      
          Pantelidis, Christos, tom Dieck, Mandy ORCID: https://orcid.org/0000-0002-8765-8969, Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641, Smith, Paul and Miller, Amanda
        
    
    
  
(2024)
Place attachment theory and virtual reality: the case of a rural tourism destination.
    International Journal of Contemporary Hospitality Management, 36 (11).
     pp. 3704-3727.
     ISSN 0959-6119
  
  
    
        
 
      
          Alimamy, Saifeddin and Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2024)
The AR cloud: navigating metaverse augmentation technologies for enhanced co-creation of value within services.
    Journal of Service Research.
    
     ISSN 1094-6705
  
  
    
        
 
      
          Hwang, Kyunghwa, tom Dieck, M Claudia ORCID: https://orcid.org/0000-0002-8765-8969, Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641 and Kwon, Ohbyung
        
    
    
  
(2024)
The influence of virtual reality on the experience of religious cultural heritage content.
    Internet Research, 34 (4).
     pp. 1198-1218.
     ISSN 1066-2243
  
  
    
        
 
      
          Kim, Sunghak, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Sohn, Daekyung, Suh, Mina and Chang, Yoonjung
        
    
    
  
(2024)
Factors Associated with Continuous Use of a Cancer Education Metaverse Platform: Mixed Methods Study.
    Journal of Medical Internet Research, 26 (1).
    
     ISSN 1438-8871
  
  
    
        
 
      
          Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Bae, Sujin, Moorhouse, Natasha and Kwon, Ohbyung
        
    
    
  
(2024)
The effects of Experience-Technology Fit (ETF) on consumption behavior: Extended Reality (XR) visitor experience.
    Information Technology and People, 37 (5).
     pp. 2006-2034.
     ISSN 0959-3845
  
  
    
        
 
      
          Lee, Jiho, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, tom Dieck, M Claudia 
ORCID: https://orcid.org/0000-0002-8765-8969, García-Milon, Alba and Kim, Chang-Sik
        
    
    
  
(2024)
Affordance, digital media literacy, and emotions in virtual cultural heritage tourism experiences.
    Journal of Vacation Marketing.
    
     ISSN 1356-7667
  
  
    
        
 
      
          Taylor, Alexandra, tom Dieck, M Claudia ORCID: https://orcid.org/0000-0002-8765-8969, Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641, Cho, Justin and Kwon, Ohbyung
        
    
    
  
(2024)
XR and mental wellbeing: state of the art and future research directions for the Metaverse.
    Frontiers in Psychology, 15.
    
     ISSN 1664-1078
  
  
    
        
 
      
          tom Dieck, M Claudia ORCID: https://orcid.org/0000-0002-8765-8969, Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641, Lee, Hyunae and Chung, Namho
        
    
    
  
(2024)
Social presence and experience economy: the effects of augmented and virtual reality in museums.
    International Journal of Mobile Communications, 23 (1).
     pp. 85-109.
     ISSN 1470-949X
  
  
    
        
 
      
          Cranmer, Ella, tom Dieck, Mandy ORCID: https://orcid.org/0000-0002-8765-8969 and Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2023)
The role of augmented reality for sustainable development: Evidence from cultural heritage tourism.
    Tourism Management Perspectives, 49.
    
     ISSN 2211-9736
  
  
    
        
 
      
          Trunfio, Mariapina, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641 and Campana, Salvatore
        
    
    
  
(2022)
Mixed reality experiences in museums: exploring the impact of functional elements of the devices on visitors’ immersive experiences and post-experience behaviours.
    Information and Management, 59 (8).
     p. 103698.
     ISSN 0378-7206
  
  
    
        
 
      
          Rauschnabel, Philipp A, Babin, Barry J, tom Dieck, M. Claudia ORCID: https://orcid.org/0000-0002-8765-8969, Krey, Nina and Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2022)
What is Augmented Reality Marketing? Its definition, complexity, and future.
    Journal of Business Research, 142.
     pp. 1140-1150.
     ISSN 0148-2963
  
  
    
        
 
      
          Sorokina, Ekaterina, Wang, Youcheng, Fyall, Alan, Lugosi, Peter, Torres, Edwin and Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2022)
Constructing a Smart Destination Framework: A Destination Marketing Organisation Perspective.
    Journal of Destination Marketing and Management, 23 (100688).
    
     ISSN 2212-571X
  
  
    
        
 
      
          Martínez-Molés, Víctor, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Pérez-Cabañero, Carmen and Cervera-Taulet, Amparo
        
    
    
  
(2022)
Gathering pre-purchase information for a cruise vacation with virtual reality: the effects of media technology and gender.
    International Journal of Contemporary Hospitality Management, 34 (1).
     pp. 407-429.
     ISSN 0959-6119
  
  
    
        
 
      
          tom Dieck, Mandy ORCID: https://orcid.org/0000-0002-8765-8969, tom Dieck, Dario and Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2021)
Exploring usability and gratifications for virtual reality applications at festivals.
    Event Management, 25 (6).
     pp. 585-599.
     ISSN 1525-9951
  
  
    
        
 
      
          make_name_string expected hash reference, make_name_string expected hash reference ORCID: https://orcid.org/0000-0001-7754-6085 and make_name_string expected hash reference 
ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2021)
Developing Augmented Reality Business Models for SMEs in Tourism.
    Information and Management, 58 (8).
     p. 103551.
     ISSN 0378-7206
  
  
    
        
 
      
          Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Bae, Sujin, Moorhouse, Natasha and Kwon, Ohbyung
        
    
    
  
(2021)
The Impact of User Perceptions of AR on Purchase Intention of Location-based AR Navigation Systems.
    Journal of Retailing and Consumer Services, 61.
     p. 102575.
     ISSN 0969-6989
  
  
    
        
 
      
          Kuyt, Katherine, Park, Sang-Hee, Chang, Todd P, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641 and MacKinnon, Ralph
        
    
    
  
(2021)
The use of virtual reality and augmented reality to enhance cardio-pulmonary resuscitation: a scoping review.
    Advances in Simulation, 6.
     p. 11.
     ISSN 2059-0628
  
  
    
        
 
      
          Yin, Celine Zhao Ying, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, tom Dieck, M Claudia and Lee, Maria Younghee
        
    
    
  
(2021)
Mobile Augmented Reality Heritage Applications: Meeting the Needs of Heritage Tourists.
    Sustainability, 13 (5).
    
    
  
  
    
        
 
      
          Cranmer, Eleanor, Han, Dai-In, van Gisbergen, Marnix and Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2020)
esports Matrix: Structuring the esports Research Agenda.
    Computers in Human Behavior, 117.
     p. 106671.
     ISSN 0747-5632
  
  
    
        
 
      
          Park, Sang Hee, Lee, Pyoung-Jik, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641 and Swenson, Alasdair 
ORCID: https://orcid.org/0000-0001-9581-9438
        
    
    
  
(2020)
Effects of the Aural and Visual Experience on Psycho-physiological Recovery in Urban and Rural Environments.
    Applied Acoustics, 169.
    
     ISSN 0003-682X
  
  
    
        
 
      
          Jung, T ORCID: https://orcid.org/0000-0002-8594-6641, Claudia Tom Dieck, M, Lee, H and Chung, N
        
    
    
  
(2020)
Relationships among beliefs, attitudes, time resources, subjective norms, and intentions to use wearable augmented reality in art galleries.
    Sustainability (Switzerland), 12 (20).
     p. 8628.
    
  
  
    
        
 
      
          Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Moorhouse, Natasha, Shi, Xin 
ORCID: https://orcid.org/0000-0002-4930-7295 and Amin, Farhan
        
    
    
  
(2020)
A Virtual Reality–Supported Intervention for Pulmonary Rehabilitation of Patients With Chronic Obstructive Pulmonary Disease: Mixed Methods Study.
    Journal of Medical Internet Research, 22 (7).
    
     ISSN 1438-8871
  
  
    
        
 
      
          Bae, Sujin, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Moorhouse, Natasha, Suh, Minjeong and Kwon, Ohbyung
        
    
    
  
(2020)
The Influence of Mixed Reality on Satisfaction and Brand Loyalty in Cultural Heritage Attractions: A Brand Equity Perspective.
    Sustainability, 12 (7).
    
     ISSN 2071-1050
  
  
    
        
 
      
          Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, tom Dieck, Mandy 
ORCID: https://orcid.org/0000-0002-8765-8969, Lee, Hyunae and Chung, Namho
        
    
    
  
(2020)
Moderating Role of Long-term Orientation on Augmented Reality Adoption.
    International Journal of Human-Computer Interaction, 36 (3).
     pp. 239-250.
     ISSN 1044-7318
  
  
    
        
 
      
          Olya, Hossein, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, tom Dieck, M 
ORCID: https://orcid.org/0000-0002-8765-8969 and Ryu, Kisang
        
    
    
  
(2020)
Engaging Visitors of Science Festivals Using Augmented Reality: Asymmetrical Modelling.
    International Journal of Contemporary Hospitality Management, 32 (2).
    
     ISSN 0959-6119
  
  
    
        
 
      
          Han, D, Jung, T ORCID: https://orcid.org/0000-0002-8594-6641 and tom Dieck, MC 
ORCID: https://orcid.org/0000-0002-8765-8969
        
    
    
  
(2019)
Translating Tourist Requirements into Mobile AR Application Engineering Through QFD.
    International Journal of Human-Computer Interaction, 35 (19).
     pp. 1842-1858.
     ISSN 1044-7318
  
  
    
        
 
      
          Lee, H, Jung, T ORCID: https://orcid.org/0000-0002-8594-6641, tom Dieck, Mandy 
ORCID: https://orcid.org/0000-0002-8765-8969 and Chung, N
        
    
    
  
(2019)
Experiencing Immersive Virtual Reality in Museums.
    Information and Management, 57 (5).
    
     ISSN 0378-7206
  
  
    
        
 
      
          Han, DID, Tom Dieck, MC and Jung, T ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2019)
Augmented Reality Smart Glasses (ARSG) visitor adoption in cultural tourism.
    Leisure Studies, 38 (5).
     pp. 618-633.
     ISSN 0261-4367
  
  
    
        
 
      
          Moorhouse, Natasha, tom Dieck, Mandy ORCID: https://orcid.org/0000-0002-8765-8969 and Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2019)
An Experiential View to Children Learning in Museums with Augmented Reality.
    Museum Management and Curatorship, 34 (4).
     pp. 402-418.
     ISSN 0964-7775
  
  
    
        
 
      
          Kim, M, Lee, CK and Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2019)
Exploring Consumer Behavior in Virtual Reality Tourism Using an Extended Stimulus-Organism-Response Model.
    Journal of Travel Research, 59 (1).
     pp. 69-89.
     ISSN 0047-2875
  
  
    
        
 
      
          tom Dieck, Mandy ORCID: https://orcid.org/0000-0002-8765-8969, Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641 and tom Dieck, Dario
        
    
    
  
(2018)
Enhancing Art Gallery Visitors’ Learning Experience using Wearable Augmented Reality: Generic Learning Outcomes Perspective.
    Current Issues in Tourism, 21 (17).
     pp. 2014-2034.
     ISSN 1368-3500
  
  
Tussyadiah, I, Wang, D, Jung, TH and Tom Dieck, MC (2018) Virtual Reality, Presence, and Attitude Change: Empirical Evidence from Tourism. Tourism Management, 66. pp. 140-154. ISSN 0261-5177
    
        
 
      
          tom Dieck, Dario, tom Dieck, Mandy ORCID: https://orcid.org/0000-0002-8765-8969, Moorhouse, Natasha and Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2018)
Tourists’ Virtual Reality Adoption: An Exploratory Study from Lake District National Park.
    Leisure Studies, 37 (4).
     pp. 371-383.
     ISSN 0261-4367
  
  
tom Dieck, MC, Jung, TH and Rauschnabel, P (2018) Determining Visitor Engagement through Augmented Reality at Science Festivals: An Experience Economy Perspective. Computers in Human Behavior, 82. pp. 44-53. ISSN 0747-5632
Tussyadiah, I, Jung, Timothy and tom Dieck, M (2018) Embodiment of Wearable Augmented Reality Technology in Tourism Experiences. Journal of Travel Research, 57 (5). pp. 597-611. ISSN 0047-2875
Jung, T, Lee, H, Chung, N and tom Dieck, Mandy (2018) Cross-Cultural Differences in Adopting Mobile Augmented Reality at Cultural Heritage Tourism Sites. International Journal of Contemporary Hospitality Management, 30 (3). pp. 1621-1645. ISSN 0959-6119
    
        
 
      
          Pantelidis, C, tom Dieck, MC ORCID: https://orcid.org/0000-0002-8765-8969, Jung, T 
ORCID: https://orcid.org/0000-0002-8594-6641 and Miller, A 
ORCID: https://orcid.org/0000-0003-4005-1593
        
    
    
  
(2018)
Exploring Tourist Experiences of Virtual Reality in a Rural Destination: A Place Attachment Theory Perspective.
    e-Review of Tourism Research, 8 (Resear).
    
     ISSN 1941-5842
  
  
tom dieck, MC, Fountoulaki, P and Jung, TH (2018) Tourism Distribution Channels in European Island Destinations. International Journal of Contemporary Hospitality Management, 30 (1). pp. 326-342. ISSN 0959-6119
Han, D, Tom Dieck, M and Jung, TH (2018) User Experience Model for Augmented Reality Applications in Urban Heritage Tourism. Journal of Heritage Tourism, 13 (1). pp. 46-61. ISSN 1747-6631
    
        
 
      
          tom Dieck, MC ORCID: https://orcid.org/0000-0002-8765-8969 and Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2017)
Value of augmented reality at cultural heritage sites: A stakeholder approach.
    Journal of Destination Marketing and Management, 6 (2).
     pp. 110-117.
     ISSN 2212-571X
  
  
Jung, TH and tom Dieck, MC (2017) Augmented Reality, Virtual Reality and 3D Printing for the Co-Creation of Value for the Visitor Experience at Cultural Heritage Places. Journal of Place Management and Development, 10 (2). ISSN 1753-8335
tom Dieck, MC, Jung, TH, Kim, W and Moon, Y (2017) Hotel Guests’ Social Media Acceptance in Luxury Hotels. International Journal of Contemporary Hospitality Management, 29 (1). pp. 530-550. ISSN 0959-6119
Cranmer, E, Jung, T and tom Dieck, MC (2017) The Value of Augmented Reality from a Business Model Perspective. e-Review of Tourism Research, 8. ISSN 1941-5842
tom Dieck, M, Jung, TH and Han, D (2016) Mapping Requirements for the Wearable Smart Glasses Augmented Reality Museum Application. Journal of Hospitality and Tourism Technology, 7 (3). pp. 230-253. ISSN 1757-9880
    
        
 
      
          tom Dieck, MC, tom Dieck, D and Jung, T ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2014)
A Theoretical Model of Augmented Reality Acceptance.
    E-review of Tourism Research, 5.
    
     ISSN 1941-5842
  
  
Book Section
Jung, TH, tom Dieck, MC, Rauschnabel, P, Ascencao, M, Tuominen, P and Moilanen, T (2017) Functional, Hedonic or Social? Exploring Antecedents and Consequences of Virtual Reality Rollercoaster Usage. In: Augmented Reality and Virtual Reality: Empowering Human, Place and Business. Springer, pp. 247-258. ISBN 3319640275
Han, D and Jung, TH (2017) Identifying tourist requirements for mobile Augmented Reality tourism applications in urban heritage tourism. In: Augmented Reality and Virtual Reality : empowering human, place and business. Progress in IS . Springer, pp. 3-20. ISBN 3319640275
Moorhouse, N, tom Dieck, MC and Jung, TH (2017) Technological innovations transforming the consumer retail experience: a review of literature. In: Augmented reality and virtual reality empowering human, place and business. Progress in IS . Springer, pp. 133-144. ISBN 3319640275
Saoud, J and Jung, TH (2017) An ethical perspective of the use of Augmented Reality in the tourism industry. In: Augmented Reality and Virtual Reality : empowering human, place and business. Progress in IS . Springer, pp. 33-46. ISBN 3319640275
Conference or Workshop Item
    
        
 
      
          Kim, Sunghak, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Sohn, Dae Kyung and Chang, Yoon Jung
        
    
    
  
(2024)
Enhancing cancer care services with the multidomain metaverse cancer care digital platform.
    In: 8th International XR-Metaverse Conference 2023, 28 June 2023 - 30 June 2023, Las Vegas, USA.
  
  
    
        
 
      
          Amin, Farhan and Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2024)
PRinVR Helping the NHS Deliver More Accessible, Greener, and Better Quality Care.
    In: 8th International XR-Metaverse Conference 2023, 28 June 2023 - 30 June 2023, Las Vegas, USA.
  
  
    
        
 
      
          Choi, Soojin, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641 and Bae, Sujin
        
    
    
  
(2024)
The Rolling Hills: ESG Metaverse Platform.
    In: 8th International XR-Metaverse Conference 2023, 28 June 2023 - 30 June 2023, Las Vegas, USA.
  
  
    
        
 
      
          Lee, Yonghwa, Suh, Minjeong and Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2023)
Effect of Virtual Reality based nursing skills on the performance ability, performance confidence, and practice satisfaction of nursing college students.
    In: International XR Conference 2022, 27 April 2022 - 29 April 2022, Lisbon, Portugal.
  
  
    
        
 
      
          Cho, Justin, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Macleod, Kryss 
ORCID: https://orcid.org/0000-0002-8175-8336 and Swenson, Alasdair
        
    
    
  
(2023)
Mooting in Virtual Reality: an exploratory study using experiential learning theory.
    In: International XR Conference 2022, 27 April 2022 - 29 April 2022, Lisbon, Portugal.
  
  
    
        
 
      
          Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Trunfio, Mariapina and Campana, Salvatore
        
    
    
  
(2023)
Serious Game Reality and Industrial Museum: the 'Bryant & May Match Factory' project in the Peoples' History Museum (UK).
    In: International XR Conference 2022, 27 April 2022 - 29 April 2022, Lisbon, Portugal.
  
  
    
        
 
      
          Cho, Justin, tom Dieck, Mandy ORCID: https://orcid.org/0000-0002-8765-8969 and Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2023)
What is the Metaverse? Challenges, opportunities, definition, and future research directions.
    In: International XR Conference 2022, 27 April 2022 - 29 April 2022, Lisbon, Portugal.
  
  
    
        
 
      
          Trunfio, Mariapina, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641 and Campana, Salvatore
        
    
    
  
(2021)
Hybrid Reality and Mixed Reality experiences in Italian Cultural Heritage Museums: Are they so far away?
    In: AIRSI2021 Technologies 4.0 in Tourism, Services and Marketing, 12 July 2021 - 13 July 2021, Zaragoza.
  
   (Unpublished)
    
        
 
      
          Tsioumas, Nikolaos, Chatzidamianos, G ORCID: https://orcid.org/0000-0002-8372-1668, Andriopoulou, Panoraia 
ORCID: https://orcid.org/0000-0002-5745-6741 and Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2018)
A Virtual Reality Environment for testing Psychological Preparedness’ effect on the individual when facing a Traumatic Event.
    In: 4th International AR & VR Conference 2018: The power of AR & VR for Business, 21 June 2018 - 22 June 2018.
  
   (Unpublished)
Lee, PJ, Park, SH, Jung, T and Swenson, A (2018) Effects of Exposure to Rural Soundscape on Psychological Restoration. In: European Congress and Exposition on Noise Control Engineering, 27 May 2018 - 31 May 2018, Crete, Greece.
    
        
 
      
          Cranmer, Eleanor E, tom Dieck, M Claudia ORCID: https://orcid.org/0000-0002-8765-8969 and Jung, Timothy 
ORCID: https://orcid.org/0000-0002-8594-6641
        
    
    
  
(2018)
How can Tourist Attractions profit from Augmented Reality?
    In: 2017 Augmented and Virtual Reality Conference, 23 February 2017, Manchester Metropolitan University, Business School.
  
  
Jung, T, tom Dieck, MC, Rauschnabel, P, Ascencao, M, Tuominen, P and Moilanen, T (2017) Functional, Hedonic or Social? Exploring Antecedents and Consequences of Virtual Reality Rollercoaster Usage. In: 2017 Augmented and Virtual Reality Conference, 23 February 2017, Manchester Metropolitan University, Business School.
Moorhouse, N, tom Dieck, MC and Jung, T (2017) Technological Innovations Transforming the Consumer Retail Experience: A Review of Literature. In: 2017 Augmented and Virtual Reality Conference, 23 February 2017, Manchester Metropolitan University, Business School. (In Press)
