Items where Author is "Pujari, Devashish"

Pujari, Devashish, Peattie, Ken and Wright, Gillian H. (2004) Organizational antecedents of environmental responsiveness in industrial new product development. Industrial marketing management, 33 (5). pp. 381-391. ISSN 0019-8501

Wright, Gillian H., Pujari, Devashish and Peattie, Ken (2003) Green and competitive: influences on environmental new product development performance. Journal of business research, 56 (8). pp. 657-671. ISSN 0148-2963

Pujari, Devashish and Wright, Gillian H. (1999) Integrating environmental issues into product development: understanding the dimensions of perceived driving forces and stakeholders. Journal of euromarketing, 7 (4). pp. 46-63. ISSN 1049-6483

Pujari, Devashish and Wright, Gillian H. (1999) Management of environmental new product development. In: Greener marketing: a global perspective on greening marketing practice. Greenleaf Publishing. ISBN 1874719144

Wright, Gillian H. and Pujari, Devashish (1997) Approaches for development of greener products. In: Green Productivity. Asian Productivity Organization. ISBN 9789283322115

Pujari, Devashish and Wright, Gillian H. (1996) Developing environmentally conscious product strategies: a qualitative study of selected companies in Germany and Britain. Marketing intelligence & planning, 14 (1). pp. 19-28. ISSN 0263-4503