Items where Author is "Kwon, Ohbyung"
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Article
Hwang, Kyunghwa, tom Dieck, Mandy, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641 and Kwon, Ohbyung
(2023)
The Influence of Virtual Reality on Religious Digital Cultural Heritage.
Internet Research.
ISSN 1066-2243
(In Press)
Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Bae, Sujin, Moorhouse, Natasha and Kwon, Ohbyung
(2021)
The Impact of User Perceptions of AR on Purchase Intention of Location-based AR Navigation Systems.
Journal of Retailing and Consumer Services, 61.
p. 102575.
ISSN 0969-6989
Bae, Sujin, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Moorhouse, Natasha, Suh, Minjeong and Kwon, Ohbyung
(2020)
The Influence of Mixed Reality on Satisfaction and Brand Loyalty in Cultural Heritage Attractions: A Brand Equity Perspective.
Sustainability, 12 (7).
pp. 1-30.
ISSN 2071-1050