Items where Author is "Kwon, Ohbyung"

Article

Hwang, Kyunghwa, tom Dieck, Mandy, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641 and Kwon, Ohbyung (2023) The Influence of Virtual Reality on Religious Digital Cultural Heritage. Internet Research. ISSN 1066-2243 (In Press)

Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Bae, Sujin, Moorhouse, Natasha and Kwon, Ohbyung (2021) The Impact of User Perceptions of AR on Purchase Intention of Location-based AR Navigation Systems. Journal of Retailing and Consumer Services, 61. p. 102575. ISSN 0969-6989

Bae, Sujin, Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641, Moorhouse, Natasha, Suh, Minjeong and Kwon, Ohbyung (2020) The Influence of Mixed Reality on Satisfaction and Brand Loyalty in Cultural Heritage Attractions: A Brand Equity Perspective. Sustainability, 12 (7). pp. 1-30. ISSN 2071-1050