Items where Author is "Cranmer, Eleanor"
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tom Dieck, Mandy ORCID: https://orcid.org/0000-0002-8765-8969, Cranmer, Eleanor, Prim, Alexandre and Bamford, David
ORCID: https://orcid.org/0000-0002-1050-1357
(2023)
The effects of augmented reality shopping experiences: immersion, presence and satisfaction.
Journal of Research in Interactive Marketing.
ISSN 2040-7122
Cranmer, Eleanor, Han, Dai-In, van Gisbergen, Marnix and Jung, Timothy ORCID: https://orcid.org/0000-0002-8594-6641
(2020)
esports Matrix: Structuring the esports Research Agenda.
Computers in Human Behavior, 117.
p. 106671.
ISSN 0747-5632