Items where Division is "Faculties > Business and Law > Marketing, International Business and Tourism" and Year is 2020
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Article
Cheung, ML 
ORCID: https://orcid.org/0000-0003-0320-1134, Pires, G ORCID: https://orcid.org/0000-0003-3533-2550 and Rosenberger, PJ
(2020)
The influence of perceived social media marketing elements on consumer–brand engagement and brand knowledge.
Asia Pacific Journal of Marketing and Logistics, 32 (3).
pp. 695-720.
ISSN 1355-5855