Items where Author is "Najafi-Tavani, Saeed"
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Article
Najafi-Tavani, Saeed, Naudé, Peter, Smith, Paul ORCID: https://orcid.org/0000-0002-3772-8375 and Khademi-Gerashi, Mehdi
(2023)
Teach well, learn better - Customer involvement and new product performance in B2B markets: the role of desorptive and absorptive capacity.
Industrial Marketing Management, 108.
pp. 263-275.
ISSN 0019-8501