Items where Author is "Gurău, Călin"
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Ranchhod, Ashok, Gurău, Călin and Hackney, Ray A. (2004) The challenge of cyber-marketing planning and implementation. International Journal of Information Technology and Management, 3 (2-4). pp. 141-156. ISSN 1461-4111
Gurău, Călin, Ranchhod, Ashok and Hackney, Ray A. (2003) Customer-centric strategic planning: integrating CRM in online business systems. Information Technology and Management, 4 (2-3). pp. 199-214. ISSN 1385-951X
Gurău, Călin, Ranchhod, Ashok and Hackney, Ray A. (2001) Internet transactions and physical logistics: conflict or complementarity? Journal of Enterprise Information Management, 14 (1/2). pp. 33-43. ISSN 1741-0398
Ranchhod, Ashok, Gurău, Călin and Hackney, Ray A. (2000) Marketing on the Internet: observations within the biotechnology sector. International Journal of Physical Distribution and Logistics Management, 30 (7/8). pp. 697-710. ISSN 0960-0035