Items where Author is "Bason, Tom"

Bason, Tom and Grix, Jonathan ORCID: https://orcid.org/0000-0001-7315-1641 (2023) Every loser wins: leveraging ‘unsuccessful’ Olympic bids for positive benefits. European Sport Management Quarterly, 23 (1). pp. 167-187. ISSN 1618-4742

Bason, Tom (2019) Every loser wins? Leveraging an Olympic bid. Doctoral thesis (PhD), Manchester Metropolitan University.

Bason, Tom and Grix, J (2018) Planning to fail? Leveraging the Olympic bid. Marketing Intelligence and Planning, 36 (1). pp. 138-151. ISSN 1355-2538