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Items where Author is "Bae, Sujin"

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Jung, Timothy and Bae, Sujin and Moorhouse, Natasha and Kwon, Ohbyung (2021) The Impact of User Perceptions of AR on Purchase Intention of Location-based AR Navigation Systems. Journal of Retailing and Consumer Services, 61. p. 102575. ISSN 0969-6989

Bae, Sujin and Jung, Timothy and Moorhouse, Natasha and Suh, Minjeong and Kwon, Ohbyung (2020) The Influence of Mixed Reality on Satisfaction and Brand Loyalty in Cultural Heritage Attractions: A Brand Equity Perspective. Sustainability, 12 (7). pp. 1-30. ISSN 2071-1050

This list was generated on Sat Oct 16 04:34:49 2021 BST.