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Article
Essiz, Oguzhan ORCID: https://orcid.org/0000-0002-8976-7800, Senyuz, Aysu
ORCID: https://orcid.org/0000-0002-4744-2442 and Yurteri, Sidar
ORCID: https://orcid.org/0000-0001-6039-6447
(2025)
The Dark Side of a Big Smile: Detrimental Effects of Smile Intensity on Luxury Brand Advertising Effectiveness.
Psychology and Marketing.
ISSN 0742-6046
Essiz, Oguzhan ORCID: https://orcid.org/0000-0002-8976-7800 and Senyuz, Aysu
(2024)
Predicting the value‐based determinants of sustainable luxury consumption: a multi‐analytical approach and pathway to sustainable development in the luxury industry.
Business Strategy and the Environment, 33 (3).
pp. 1721-1758.
ISSN 0964-4733
Essiz, Oguzhan ORCID: https://orcid.org/0000-0002-8976-7800, Yurteri, Sidar, Mandrik, Carter and Senyuz, Aysu
(2023)
Exploring the value-action gap in green consumption: roles of risk aversion, subjective knowledge, and gender differences.
Journal of Global Marketing, 36 (1).
pp. 67-92.
ISSN 0891-1762
Essiz, Oguzhan ORCID: https://orcid.org/0000-0002-8976-7800 and Mandrik, Carter
(2022)
Intergenerational influence on sustainable consumer attitudes and behaviors: roles of family communication and peer influence in environmental consumer socialization.
Psychology and Marketing, 39 (1).
pp. 5-26.
ISSN 0742-6046
Conference or Workshop Item
Yurteri, Sidar ORCID: https://orcid.org/0000-0001-6039-6447, Mandrik, Carter
ORCID: https://orcid.org/0000-0003-3599-6664 and Essiz, Oguzhan
ORCID: https://orcid.org/0000-0002-8976-7800
(2023)
Effects of brand priming on sustainable consumption attitudes and behaviors.
In: The 1st Research Innovation in Sustainable Marketing: A Global Virtual Symposium, 14 March 2023 - 16 March 2023, Online.
Essiz, Oguzhan ORCID: https://orcid.org/0000-0002-8976-7800 and Senyuz, Aysu
ORCID: https://orcid.org/0000-0002-4744-2442
(2023)
A multi-analytical approach to predict value-based determinants of sustainable luxury consumption: roles of conspicuous ethical self-identity and green advertising receptivity.
In: The 1st Research Innovation in Sustainable Marketing: A Global Virtual Symposium, 14 March 2023 - 16 March 2023, Online.