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    Strategic business planning

    Moss, Danny A. (2005) Strategic business planning. In: Encyclopedia of public relations. Sage Publications. ISBN 0-76192-733-6

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    Item Type: Book Section
    Peer-reviewed: No
    Date Deposited: 16 Aug 2006 13:14
    Publisher: Sage Publications
    Divisions: Faculties > Business and Law
    URI: https://e-space.mmu.ac.uk/id/eprint/3904

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