The Marketing Value of Social Media Tools to Business Level Strategy

Alghamdi, Faten and Papagiannis, Fragkoulis and Michaelides, Zenon (2017) The Marketing Value of Social Media Tools to Business Level Strategy. Journal of Media Critiques, 3 (11). pp. 97-108. ISSN 2056-9785

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Item Type:	Article
Peer-reviewed:	Yes
Date added to e-space:	26 Feb 2020 08:59
Publisher:	University of Lincoln, School of Film and Media and Changer Agency
Additional Information:	This is an Author Accepted Manuscript published Journal of Media Critiques by University of Lincoln.
Divisions:	Faculties > Business & Law
URI:	https://e-space.mmu.ac.uk/id/eprint/625228
DOI:	https://doi.org/10.17349/jmc117308
ISSN	2056-9785
e-ISSN	2056-9793

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