Items where Division is "Faculties > Faculty of Business and Law > Marketing and Retail" and Year is 2009
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Brown, Claire and Varley, Peter and Pal, John W. (2009) University course selection and services marketing. Marketing intelligence & planning, 27 (3). pp. 310-325. ISSN 0263-4503
Pal, John W. (2009) The retail game: case study. In: Pal. J.W. The retail game: case study. In N. Whitton. Learning with digital games: a practical guide to engaging students in higher education. London: Routledge, 2009. Routeldge. ISBN 0415997755
Pioch, Elke and Gerhard, Ulrike and Fernie, John and Arnold, Stephen J. (2009) Consumer acceptance and market success: Wal-Mart in the UK and Germany. International journal of retail & distribution management, 37 (3). pp. 205-225. ISSN 0959-0552
Quinn, Lee (2009) Market segmentation in managerial practice: a qualitative examination. ISSN 0267-257X