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    Items where Author is "Zhou, S"

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    Vladimirova, K Henninger, CE Alosaimi, SI Brydges, T Choopani, H Hanlon, M Iran, S et al.
    Vladimirova, K, Henninger, CE, Alosaimi, SI, Brydges, T, Choopani, H, Hanlon, M, Iran, S, McCormick, H and Zhou, S
    (2024) Exploring the influence of social media on sustainable fashion consumption: a systematic literature review and future research agenda. Journal of Global Fashion Marketing, 15 (2). pp. 181-202. ISSN 2325-4483

    Zhou, S, Blazquez, M, McCormick, H and Barnes, L (2021) How social media influencers’ narrative strategies benefit cultivating influencer marketing: tackling issues of cultural barriers, commercialised content, and sponsorship disclosure. Journal of Business Research, 134. pp. 122-142. ISSN 0148-2963

    Zhou, S, Barnes, L, McCormick, H and Blazquez Cano, M (2021) Social media influencers’ narrative strategies to create eWOM: a theoretical contribution. International Journal of Information Management, 59. p. 102293. ISSN 0268-4012

    This list was generated on Sat Dec 21 05:12:21 2024 GMT.