Items where Author is "Smorthit, Lee"

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Keegan, Brendan ORCID: https://orcid.org/0000-0002-8441-3763 and Smorthit, Lee
(2020)
A Double-Edged Sword: A Case Study of Digital Marketing Adoption in the Charity Sector.
In:
The SAGE Handbook of Marketing Ethics.
Sage.
ISBN 9781529709292