Items where Author is "Schoffield, Susan C."
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Pratten, John D. and Schoffield, Susan C. (2007) The role of the Internet in the marketing of independent public houses in the UK. The service industries journal, 27 (2). pp. 125-137. ISSN 0264-2069
Pratten, John D. and Schoffield, Susan C. (2003) Marketing in the independent sector of the UK licensed trade. International journal of contemporary hospitality management, 15 (5). pp. 263-267. ISSN 0959-6119
Pratten, John D. and Schoffield, Susan C. (2002) A marketing analysis of the licensed trade. Management research news, 25 (4). pp. 1-11. ISSN 0140-9174