Items where Author is "Roper, S"
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Article
Medway, D, Roper, S and Gillooly, Leah (2018) Contract cheating in UK higher education: A covert investigation of essay mills. British Educational Research Journal, 44 (3). pp. 393-418. ISSN 0141-1926
Round, DJG and Roper, S (2017) When and why does the name of the brand still matter? Developing the temporal dimension of brand name equity theory. European Journal of Marketing, 51 (11/12). pp. 2118-2137. ISSN 0309-0566
Medway, D ORCID: https://orcid.org/0000-0002-6102-1716, Parker, C
ORCID: https://orcid.org/0000-0002-8072-269X and Roper, S
(2016)
Litter, gender and brand: The anticipation of incivilities and perceptions of crime prevalence.
Journal of Environmental Psychology, 45.
pp. 135-144.
ISSN 0272-4944
Round, DJG and Roper, S (2015) Untangling the Brand Name from the Branded Entity: The Conceptualisation and Value of the Established Brand Name. European Journal of Marketing, 49. ISSN 1758-7123
Roper, S and Parker, C ORCID: https://orcid.org/0000-0002-8072-269X
(2013)
Doing well by doing good: a quantitative investigation of the litter effect.
Journal of Business Research, 66 (11).
pp. 2262-2268.
ISSN 0148-2963
Round, DJG and Roper, S (2012) Exploring consumer brand name equity: Gaining insight through the investigation of response to name change. European Journal of Marketing, 46 (7/8). pp. 938-951. ISSN 0309-0566
Roper, S and Parker, C ORCID: https://orcid.org/0000-0002-8072-269X
(2008)
The rubbish of marketing.
Journal of Marketing Management, 24 (9-10).
pp. 881-892.
ISSN 0267-257X