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Items where Author is "Roper, S"

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Number of items: 5.

Article

Medway, D and Roper, S and Gillooly, Leah (2018) Contract cheating in UK higher education: A covert investigation of essay mills. British Educational Research Journal, 44 (3). pp. 393-418. ISSN 0141-1926

Round, DJG and Roper, S (2017) When and why does the name of the brand still matter? Developing the temporal dimension of brand name equity theory. European Journal of Marketing, 51 (11/12). pp. 2118-2137. ISSN 0309-0566

Medway, D and Parker, C and Roper, S (2016) Litter, gender and brand: The anticipation of incivilities and perceptions of crime prevalence. Journal of Environmental Psychology, 45. pp. 135-144. ISSN 0272-4944

Round, DJG and Roper, S (2015) Untangling the Brand Name from the Branded Entity: The Conceptualisation and Value of the Established Brand Name. European Journal of Marketing, 49. ISSN 1758-7123

Round, DJG and Roper, S (2012) Exploring consumer brand name equity: Gaining insight through the investigation of response to name change. European Journal of Marketing, 46 (7/8). pp. 938-951. ISSN 0309-0566

This list was generated on Thu Mar 21 03:19:21 2019 GMT.