Items where Author is "Moss, Danny A."
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Article
Moss, Danny A., Newman, Andrew J. and DeSanto, Barbara (2005) What do communication managers do? Defining and refining the core elements of management in the public relations/communications context. Journalism and mass communication quarterly, 82 (4). pp. 873-890. ISSN 1077-6990
Moss, Danny A., DeSanto, Barbara and Thompson, William (2005) Is it right, wrong, or different? Exploring the impact of cultural factors in validating research. International Communication Bulletin, 40 (1-2). pp. 2-19.
DeSanto, Barbara and Moss, Danny A. (2004) Rediscovering what PR managers do: rethinking the measurement of managerial behaviour in the public relations context. Journal of communication management, 9 (2). pp. 179-196. ISSN 1363-254X
Moss, Danny A., Ashford, Ruth and Shani, Najani (2003) The forgotten sector: uncovering the role of public relations in SMEs. Journal of communication management, 8 (2). pp. 197-210. ISSN 1363-254X
Moss, Danny A. and Green, Robert C. (2001) Re-examining the manager’s role in public relations: what management and public relations research teaches us. Journal of communication management, 6 (2). pp. 118-132. ISSN 1363-254X
Harris, Phil and Moss, Danny A. (2001) Understanding public affairs. Journal of public affairs, 1 (1). pp. 6-8. ISSN 1472-3891
Moss, Danny A., Warnaby, Gary and Newman, Andrew J. (2000) Public relations practitioner role enactment at the senior management level within UK companies. Journal of Public Relations Research, 12 (4). pp. 277-307. ISSN 1062-726X
Book Section
Moss, Danny A. (2005) Management theory. In: Encyclopedia of public relations. Sage Publications. ISBN 0-76192-733-6
Moss, Danny A. (2005) Strategic business planning. In: Encyclopedia of public relations. Sage Publications. ISBN 0-76192-733-6
Moss, Danny A. (2005) Strategies. In: Encyclopedia of public relations. Sage Publications. ISBN 0-76192-733-6
Moss, Danny A., Harris, Phil and Cornelissen, Joep P. (2002) The advance of public relations as a discipline: retrospect and prospect. In: Communication research and media science in Europe: perspectives for research and academic training in Europe's changing media reality. Mouton de Gruyter. ISBN 3-11017-215-1
Davies, David and Moss, Danny A. (2001) Perkins Foods: the place of public relations in the profile of a European food business. In: Public relations cases and readings: international perpectives. Routledge. ISBN 0415234263
Book
Moss, Danny A., Powell, Melanie and DeSanto, Barbara (2010) Public relations cases: international perspectives. Routledge. ISBN 0415773377
Moss, Danny A. and DeSanto, Barbara (2001) Public relations cases and readings: international perpectives. Routledge. ISBN 0415234263
Other
Harris, Phil and Moss, Danny A. (2001) Editorial. John Wiley & Sons/Henry Stewart Publications.