Items where Author is "Gerhard, Ulrike"
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Pioch, Elke, Gerhard, Ulrike, Fernie, John and Arnold, Stephen J. (2009) Consumer acceptance and market success: Wal-Mart in the UK and Germany. International journal of retail & distribution management, 37 (3). pp. 205-225. ISSN 0959-0552
Fernie, John, Hahn, Barbara, Gerhard, Ulrike, Pioch, Elke and Arnold, Stephen J. (2006) The impact of Wal-Mart's entry into the German and UK grocery markets. Agribusiness, 22 (2). pp. 247-266. ISSN 0742-4477
Arnold, Stephen J., Bu, Nailin, Gerhard, Ulrike, Pioch, Elke and Sun, Zhengxin (2006) The institutional semiotics of Wal-Mart flyers and signage in the United States, United Kingdom, Germany and China. In: Wal-Mart world: the world's biggest corporation in the global economy. Routledge. ISBN 0415951372