Creativity in Research

Warnaby, Gary ORCID: https://orcid.org/0000-0002-6696-6671 (2024) Creativity in Research. Journal of Customer Behaviour, 23 (4). pp. 222-232. ISSN 1475-3928

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Item Type:	Article (Article)
Peer-reviewed:	Yes
Date Deposited:	31 Jan 2025 15:14
Publisher:	Westburn Publishers
Additional Information:	his is the post-review version of content which has been published in its definitive form in Journal of Customer Behaviour, Volume 23, Number 4, Winter 2024, pp. 222-232, https://doi.org/10.1362/147539224X17149185610389
Divisions:	Faculties > Business and Law Faculties > Business and Law > Marketing, International Business and Tourism
Subject terms:	1505 Marketing, 3506 Marketing
URI:	https://e-space.mmu.ac.uk/id/eprint/638236
DOI:	https://doi.org/10.1362/147539224x17149185610389
ISSN	1475-3928

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