Why Don’t Parents Walk Their Talk? Exploring Parental Deviant Food Socialization Behaviors Within the Family

Kharuhayothin, Tanyatip and Kerrane, Benedict ORCID: https://orcid.org/0000-0003-2114-5965 (2017) Why Don’t Parents Walk Their Talk? Exploring Parental Deviant Food Socialization Behaviors Within the Family. Advances in Consumer Research, 45. pp. 433-437. ISSN 0098-9258

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Abstract

This study, drawing on neutralization theory, explores how parents neutralize their feelings of guilt when performing deviant food socialization practices (e.g. offering unhealthy food to their children). The findings highlight how neutralization techniques help lessen parents’ self-blame through performing negative displays of parenthood.

Item Type:	Article
Peer-reviewed:	Yes
Date Deposited:	21 Jan 2020 09:51
Publisher:	Association for Consumer Research
Additional Information:	This is an Author Accepted Manuscript of an article published in Advances in Consumer Research by the Association for Consumer Research.
Divisions:	Faculties > Business and Law
Subject terms:	1505 Marketing, 1701 Psychology
URI:	https://e-space.mmu.ac.uk/id/eprint/624863
ISSN	0098-9258

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