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Beyond Design for Manufacture: A Design Innovation Framework

Na, JH, Choi, Y and Harrison, D (2016) Beyond Design for Manufacture: A Design Innovation Framework. Design Management Review, 27 (3). pp. 34-40. ISSN 1557-0614


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Despite the advantages of using design on a larger scale than simply the product level, many manufacturing companies can't see their way to design as a strategy or a way to improve business management. A framework can help them view the big picture from a design innovation standpoint. Manufacturing firms that hope to achieve innovation—in their products, in their processes, and in their own organizations—can use this framework to identify opportunities, prioritize problem-solving, and work toward systematic improvement.

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