Items where Author is "Tupikovskaja-Omovie, Zofija"
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Number of items: 2.
Article
Tupikovskaja-Omovie, Zofija and Tyler, David (2020) Clustering consumers' shopping journeys: eye tracking fashion m-retail. Journal of Fashion Marketing and Management: An International Journal, 24 (3). pp. 381-398. ISSN 1361-2026
Thesis
Tupikovskaja-Omovie, Zofija (2016) Consumer perceived benefits and value in apparel m-retail. Doctoral thesis (PhD), Manchester Metropolitan University.