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Items where Author is "Parker, Cathy"

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Number of items: 13.

Article

Parker, Cathy (2008) Place - the trinal frontier. Extended editorial. ISSN 1753-8335

Roper, Stuart and Parker, Cathy (2008) The rubbish of marketing. ISSN 0267-257X

Roper, Stuart and Parker, Cathy (2006) Evolution of branding theory and its relevance to the independent retail sector. The marketing review, 6 (1). pp. 55-71. ISSN 1469-347X

Roper, Stuart and Parker, Cathy (2006) How (and where) the mighty have fallen: branded litter. ISSN 0267-257X

Coca-Stefaniak, J. Andres and Hallsworth, Alan and Parker, Cathy and Bainbridge, Stephen and Yuste, R. (2005) Decline in the British small shop independent retail sector: exploring European parallels. Journal of retailing and consumer services, 12 (5). pp. 357-371. ISSN 0969-6989

Coca-Stefaniak, J. Andres and Parker, Cathy and Barbany, Amadeu and Garrell, Xavier and Segovia, Enric (2005) Gran Centre Granollers – “city, culture and commerce”. International journal of retail & distribution management, 33 (9). pp. 685-696. ISSN 0959-0552

Schmidt, Ruth A. and Parker, Cathy (2003) Diversity in independent retailing: barriers and benefits – the impact of gender. International journal of retail & distribution management, 31 (8). pp. 428-439. ISSN 0959-0552

Parker, Cathy and Anthony-Winter, Tracey and Tabernacle, David (2003) Learning by stealth: introducing smaller retailers to the benefits of training and education in Barnet. International journal of retail & distribution management, 31 (9). pp. 470-476. ISSN 0959-0552

Hudson-Davies, Richard and Parker, Cathy and Byrom, John (2002) Towards a healthy high street: developing mentoring schemes for smaller retailers. Industrial and commercial training, 34 (7). pp. 248-255. ISSN 0019-7858

Byrom, John and Parker, Cathy and Harris, John (2002) Towards a healthy high street: identifying skills needs in small independent retailers. ISSN 0040-0912

Parker, Cathy and Mathews, Brian P. (2001) Customer satisfaction: contrasting academic and consumers’ interpretations. Marketing intelligence & planning, 19 (1). pp. 38-44. ISSN 0263-4503

Book Section

Parker, Cathy and Coca-Stefaniak, J. Andres (2005) Looking back and looking forward. In: The persefones project: a twinning experience. Manchester Metropolitan University. ISBN 0955173205

Conference or Workshop Item

Ntounis, NF and Parker, Cathy and Bennison, David (2014) What Does Place Marketing Mean in Practice? A Preliminary Content Analysis of North West England Place-Related Websites. In: 47th Academy of Marketing Conference, Marketing Dimensions: People, places and spaces.

This list was generated on Wed May 22 03:42:14 2019 BST.