Items where Author is "Chen, Zhimin"
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Rahman, Osmud and Fung, Benjamin CM and Chen, Zhimin (2020) Young Chinese Consumers’ Choice between Product-Related and Sustainable Cues—The Effects of Gender Differences and Consumer Innovativeness. Sustainability, 12 (9). p. 3818.
Rahman, Osmud and Chen, Zhimin and C.M. Fung, Benjamin and Devender Kharb, Devender (2019) A Cross-National Study of Consumer Behaviour, Innovativeness and Apparel. Journal of the Textile Institute. ISSN 0040-5000
Rahmana, Osmud and Chen, Zhimin and Fung, Benjamin CM and Kharbd, Devender (2019) Cross-National Study of Young Female Consumer Behaviour, Innovativeness and Apparel Evaluation: China and India. Journal of the Textile Institute. ISSN 0040-5000
Rahman, O and Fung, BCM and Chen, Zhimin and Chang, W and Gao, X (2017) A Study of Apparel Consumer Behaviour in China and Taiwan. International Journal of Fashion Design, Technology and Education, 11 (1). pp. 22-33. ISSN 1754-3266
Rahman, O and Fung, BCM and Chen, Zhimin and Gao, X (2017) A Cross-National Study of Apparel Consumers’ Preferences and the Role of Product Evaluative Cues. Asia Pacific Journal of Marketing and Logistics, 29 (4). pp. 796-812. ISSN 1355-5855