The institutional semiotics of Wal-Mart flyers and signage in the United States, United Kingdom, Germany and China.

Arnold, Stephen J. and Bu, Nailin and Gerhard, Ulrike and Pioch, Elke and Sun, Zhengxin (2006) The institutional semiotics of Wal-Mart flyers and signage in the United States, United Kingdom, Germany and China. In: Wal-Mart world: the world's biggest corporation in the global economy. Routledge. ISBN 0415951372

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Item Type:	Book Section
Peer-reviewed:	No
Publisher:	Routledge
Divisions:	Faculties > Business & Law
Depositing User:	Unnamed user with email e-space@mmu.ac.uk
Date Deposited:	11 Nov 2009 16:21
Last Modified:	19 Oct 2017 23:04
Authors:	Arnold, Stephen J. and Bu, Nailin and Gerhard, Ulrike and Pioch, Elke and Sun, Zhengxin
URI:	https://e-space.mmu.ac.uk/id/eprint/85928

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