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Will the real clothing industry please stand up!

Tyler, David J. (2003) Will the real clothing industry please stand up! Journal of fashion marketing and management, 7 (3). pp. 231-234. ISSN 1361-2026

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Abstract

Disputes the view that the clothing industry is in terminal decline, without denying the competitive pressures it faces, particularly through globalisation. Describes the work of the CAPITB Trust in indentifying a typology of successful clothing industry companies, resulting in the publication of an executive summary, Skills for Success, in 2002.

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