e-space
Manchester Metropolitan University's Research Repository

Getting to know the 'customer in the machine'

Hughes, John A. and O'Brien, Jon and Randall, David and Rodden, Tom and Rouncefield, Mark and Tolmie, Peter (1999) Getting to know the 'customer in the machine'. In: International Conference on Supporting Group Work, Phoenix, Arizona, USA, November 14-17, 1999.

Full text not available from this repository.

Abstract

This paper reflects on the emerging results of a longstanding ethnographic study of everyday work in a large retail Bank. While customers as economic actors have often been overlooked in studies of computer supported work they are generally and necessarily the focus of commercial organisational life. The paper explicates the developing relationship between technology use and these organisational concerns through the notion of ‘the customer in the machine.’ Features of the contingent and skilful nature of everyday work are documented and used to comment on aspects of working with the ‘customer in the machine’ or ‘virtual customers’ within a rapidly changing commercial organisation.

Impact and Reach

Statistics

Downloads
Activity Overview
0Downloads
177Hits

Additional statistics for this dataset are available via IRStats2.

Altmetric

Actions (login required)

Edit Item Edit Item